Baldy hits New York and flies SilverJet, a real Purple Cow

This week I’ve got the pleasure of Seth Godin’s company in New York. I’m keen to meet the Purple Cow guy, and keen to meet the guy who commands $50,000 for a day’s seminar (and then gives it to an entrepreneurial charity, Acumen).Getting to NY has been an exceptional pleasure. My purple cow moment lasted 8 hours courtesy of SilverJet. The concept is simple : 5* service, business class, exceptional prices. From the moment you arrive at the private departure lounge, every aspect of your trip is handled with care and attention to detail. At the beginning of my flight, Thomas asked whether I’d like to be called by my first name, or surname, and then commenced a highly courteous, and friendly service. The menus are a work of art, and the food measures up to the prose, the wine is exceptional. This is a flying Purple Cow.2 days a go EOS, SilverJet’s chief competitor for 100% business class trans-atlantic, went to the wall. With soaring energy costs, and the psychological effects of the credit crunch, my advice is to save money, fly SilverJet, save jetlag when you’re there, and be very happy.PS. Following this original post, I received a promotional code designed to encourage my friends to fly Silverjet. If you read this blog, you’re a friend, so enjoy 5% off your SilverJet flight before 31st August, using code SIVIL05 , I think this company really deserves to win.

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